ZIO to penetrate navigation market with ‘LOOK LK7200’

There are few more crowded markets than the GPS business in
Korea, but ZIO looks to be taking a crack at it nonetheless, with
it recently introducing its LOOK LK7200 GPS unit. Apart from
its obvious redness, however, there appears to be little to
distinguish it from the vast array of similar units competing for
Korean drivers' attention. Of course, that doesn't mean it's
lacking either, with it boasting the standard 7-inch widescreen
display, SiRFStar III GPS chipset, and integrated T-DMB TV
tuner, along with the usual line-up of PMP functions. Look for
it to set you back 319,000 won, or about $345, with a slightly
less colorful version also available for the same price.

SEOUL, Korea (AVING) -- ZIO(www.zio.ne.kr) launched its 7-inch navigation device ‘LOOK LK7200’ in Korea market. Including SiRF 3 GPS chipset, it supports NIP(navigation in Picture) function and various search services like subway search and coordinate search. Other features include mp3/ video player, photo viewer, T-DMB TV, FM transmitter, game and rear camera. The LK7200 comes in two colors of red and dark-brown with the price tag of 319,000(KRW).